The Hyundai Motor Group has once again proven its commitment to safety by earning an impressive 15 Top Safety Pick (TSP) awards from the Insurance Institute for Highway Safety (IIHS). This remarkable achievement spans across the Hyundai, Kia, and Genesis brands, solidifying the group’s position as a leader in automotive safety.
The IIHS, a non-profit organization dedicated to reducing the number of motor vehicle crashes, conducts rigorous crash tests and evaluates the safety features of vehicles to determine their safety ratings. This year, the IIHS introduced a more stringent criteria for their awards, making the Hyundai Motor Group’s accomplishment even more impressive.
Out of the 15 TSP awards, 13 were earned by Hyundai and Kia models, while the remaining two were awarded to Genesis models. This feat is a testament to the group’s unwavering commitment to providing top-notch safety features in their vehicles across all brands.
Among the 15 TSP awards, nine were given the highest possible rating of TSP+, which is awarded to vehicles that provide superior protection in all crash tests, including the challenging small overlap front crash test. This is the highest number of TSP+ ratings earned by any automotive group, further solidifying the Hyundai Motor Group’s position as an industry leader in safety.
The Hyundai Motor Group’s success in earning these awards can be attributed to its continuous efforts to incorporate advanced safety features in their vehicles. From advanced airbag systems to advanced driver assistance technologies, the group has left no stone unturned in ensuring the safety of their customers.
One of the key factors that contributed to the group’s success is the use of high-strength steel in their vehicle structures. This material provides superior strength and rigidity, making their vehicles better equipped to handle crash forces and protect occupants in the event of a collision. Additionally, the group has also invested in developing advanced safety technologies, such as Forward Collision-Avoidance Assist, Blind-Spot Collision Warning, and Lane Keeping Assist, which have played a significant role in earning these prestigious awards.
The IIHS also recognized the Hyundai Motor Group for its efforts in improving pedestrian safety. The Hyundai Kona and Kia Niro were awarded the TSP award with an advanced rating for their pedestrian crash prevention systems. This is a testament to the group’s commitment to not only the safety of their customers but also to the safety of all road users.
The Hyundai Motor Group’s dedication to safety goes beyond just their vehicles. The group has also invested in creating a safe and secure production process. This includes implementing strict safety protocols and utilizing advanced safety technologies in their manufacturing plants.
The IIHS has also recognized Genesis, the luxury brand of the Hyundai Motor Group, for its outstanding safety performance. Both the G70 and G80 models were awarded the TSP+ rating, making them the only luxury vehicles to receive this prestigious award.
These achievements are a testament to the Hyundai Motor Group’s unwavering commitment to safety, and it is a proud moment for the group and its customers. The group’s efforts in providing safe and reliable vehicles have not gone unnoticed, and it has set a benchmark for other automotive groups to follow.
In addition to these awards, the Hyundai Motor Group has also been recognized for its eco-friendliness and sustainability efforts. The group has been investing in the development of eco-friendly vehicles, such as electric and hybrid models, which have earned them recognition and awards for their environmental initiatives.
The Hyundai Motor Group’s success in earning these 15 IIHS Top Safety Awards is a testament to the group’s commitment to providing the highest level of safety to its customers. With its continuous efforts in developing advanced safety technologies and incorporating them into their vehicles, the group is setting a new standard for safety in the automotive industry.
As a customer, you can rest assured that when you choose a vehicle from the Hyundai, Kia, or Genesis brands, you are not only getting a stylish and reliable car but also one that prioritizes your safety. The Hyundai Motor Group’s dedication to safety is a true reflection of its motto, “Progress for Humanity,” as it strives to create a safer and more sustainable future for all.
