President and CEO Ho Sung Song has been awarded with Autocar’s highest accolade, the Issigonis Trophy, in recognition of his significant contributions to the automotive industry.
The Issigonis Trophy is named after the legendary automotive designer, Sir Alec Issigonis, who is best known for his revolutionary design of the iconic Mini. This prestigious award is given to individuals who have made outstanding achievements in the world of cars, and Ho Sung Song has certainly left his mark in the industry.
Ho Sung Song has been the President and CEO of Kia Motors Corporation since 2018 and has been a driving force behind the company’s success. Under his leadership, Kia Motors has been rapidly expanding its global presence and has become one of the leading automobile manufacturers in the world. His innovative ideas and strategic vision have helped Kia Motors achieve significant growth and success.
The Issigonis Trophy is a testament to Ho Sung Song’s dedication and passion for the automotive industry. His impressive career spans over three decades, during which he has held various leadership positions within Kia Motors. His expertise in global marketing and sales has been crucial in expanding the company’s reach and establishing a strong brand identity.
In his acceptance speech, Ho Sung Song expressed his gratitude for receiving such a prestigious award and credited the success to the hard work and dedication of the entire Kia Motors team. He also shared his vision for the future of the company, stating that Kia Motors will continue to focus on innovation and sustainability to create a better future for its customers and the society.
The Issigonis Trophy is not the first recognition that Ho Sung Song has received for his contributions to the automotive industry. In 2019, he was named as one of the Top 25 Automotive CEOs by Automotive News, a leading publication in the industry. He was also recognized as one of the Most Influential People in the Automotive Industry by Motor Trend magazine in 2020.
Ho Sung Song’s leadership has also been instrumental in Kia Motors’ success in the field of electric vehicles. Under his guidance, the company has launched several electric and hybrid models, including the all-electric Kia Niro EV and the hybrid Kia Sorento. These eco-friendly vehicles have received widespread acclaim for their advanced technology and design.
Beyond his role at Kia Motors, Ho Sung Song is also actively involved in philanthropic initiatives, promoting education and environmental sustainability. He has been a strong advocate for corporate social responsibility and has led Kia Motors’ efforts in giving back to the community.
The Issigonis Trophy is a well-deserved recognition for Ho Sung Song’s contributions to the automotive industry. His visionary leadership, determination, and passion have helped Kia Motors become a global leader in the automotive market. As he continues to drive the company towards new heights, his achievements will continue to inspire and motivate others in the industry.
In conclusion, the Issigonis Trophy not only celebrates Ho Sung Song’s achievements but also serves as a reminder of the endless possibilities in the world of cars. With leaders like Ho Sung Song at the helm, the future of the automotive industry looks bright, and we can expect to see more groundbreaking innovations and advancements in the years to come. Congratulations to Ho Sung Song on this well-deserved recognition.




