From November 9th to 15th, 2025, the city of Hanover, Germany will be buzzing with excitement as it welcomes visitors from all around the world for Agritechnica – the world’s leading trade fair for agricultural machinery. This year, the event will be bigger and better than ever, with the addition of a new B2B platform that promises to revolutionize the industry.
Agritechnica, organized by the DLG (German Agricultural Society), is a biennial event that showcases the latest innovations and trends in the agricultural machinery sector. It has become a must-attend event for farmers, manufacturers, suppliers, and industry experts from all corners of the globe. With over 2,900 exhibitors and 450,000 visitors in the previous edition, Agritechnica has firmly established itself as the premier platform for the agricultural industry.
The guiding theme for this year’s Agritechnica is “Global Farming – Local Responsibility”, which emphasizes the importance of sustainable and responsible farming practices in a rapidly changing world. This theme is at the heart of the new B2B platform that will be launched at the event. The platform aims to connect farmers with suppliers and manufacturers, enabling them to make informed decisions about their farming practices. It will also provide a platform for knowledge sharing and collaboration, fostering a more sustainable and responsible agricultural industry.
One of the key features of the B2B platform is its advanced matchmaking system. By analyzing data and preferences of both buyers and sellers, the system will generate personalized recommendations, making it easier for farmers to find the right equipment and services for their specific needs. This will not only save time and effort but also lead to more efficient and cost-effective farming practices.
The platform will also offer a comprehensive database of agricultural machinery and services, allowing farmers to compare and choose from a wide range of options. This will promote healthy competition among suppliers and encourage them to offer the best quality products and services.
In addition to the B2B platform, Agritechnica will also feature a diverse range of exhibitions, seminars, and forums. Visitors can expect to see the latest advancements in smart farming, precision agriculture, renewable energy, and much more. The event will also provide a platform for startups and young entrepreneurs to showcase their innovative ideas and technologies.
One of the highlights of the event will be the DLG Innovation Awards, which recognizes outstanding innovations in the agricultural sector. This year, the awards will focus on solutions that contribute to sustainable farming practices, aligning with the guiding theme of the event.
Agritechnica is not just a trade fair; it is an opportunity for the industry to come together, exchange ideas, and work towards a common goal – to make farming more sustainable and responsible. It is also a chance for visitors to experience German hospitality and culture, with the added bonus of exploring the beautiful city of Hanover.
The organizers of Agritechnica are leaving no stone unturned to make this edition a grand success. With the new B2B platform and the guiding theme of “Global Farming – Local Responsibility”, this event promises to be a game-changer for the agricultural industry. It will not only showcase the latest technologies and trends but also inspire and motivate the industry to work towards a more sustainable and responsible future.
So mark your calendars and join us in Hanover from November 9th to 15th, 2025 for Agritechnica. Let’s embrace the theme of “Global Farming – Local Responsibility” and work together towards a brighter future for the agricultural sector. See you there!





