In the world of management studies, there is a constant search for new and innovative practices that can improve the way organizations are run. As researchers, we often turn to serious and complex theories to understand these practices. However, in my research article, “The sensuous governmentality of glitter: Educating managing women scientists,” I argue that we should also pay attention to something seemingly frivolous – glitter.
Yes, you read that right – glitter. The sparkly substance that is often associated with children’s arts and crafts projects or flashy fashion accessories. But as I delved deeper into my research, I discovered that glitter has a much more significant role to play in the world of management.
My interest in glitter was sparked during a conversation with a female scientist who was struggling to balance her career and personal life. She mentioned how she often felt pressure to conform to a certain image of a successful scientist – serious, focused, and devoid of any “feminine” traits. However, she also shared how she found solace in wearing glittery accessories to work, as it made her feel more confident and empowered.
This conversation got me thinking about the role of glitter in the workplace and how it can challenge traditional notions of management. As I dug deeper, I found that glitter has been used as a tool for resistance and empowerment by women in various industries, including science, technology, and business.
In my research, I explore how glitter can be seen as a form of “sensuous governmentality” – a term coined by feminist scholar Rosi Braidotti. It refers to the ways in which individuals are governed through their senses, emotions, and bodily experiences. Glitter, with its sparkly and attention-grabbing nature, can be seen as a form of resistance against the traditional, serious, and masculine norms of the workplace.
But why should we take something as seemingly trivial as glitter seriously in management studies? The answer lies in the changing dynamics of the modern workplace. With the rise of the gig economy, remote work, and flexible schedules, traditional management practices are being challenged. As a result, there is a growing need for new and innovative ways of managing employees.
This is where glitter comes in. By embracing glitter and other “unserious” elements in the workplace, we can challenge traditional management practices and create a more inclusive and diverse work environment. Glitter can serve as a symbol of breaking free from the rigid expectations of the workplace and embracing individuality and creativity.
Moreover, glitter can also be seen as a form of self-care and self-expression in the workplace. In a world where burnout and stress are prevalent, it is essential to find ways to take care of ourselves. For some, this may mean wearing glittery accessories to work, while for others, it may be something entirely different. By acknowledging and embracing these forms of self-care, we can create a more positive and supportive work culture.
But glitter is not just limited to individual empowerment; it can also have a significant impact on team dynamics. In my research, I found that when women in male-dominated fields, such as science and technology, wore glitter to work, it sparked conversations and created a sense of camaraderie among them. This, in turn, led to a more inclusive and supportive work environment.
In conclusion, glitter may seem like an unlikely candidate for serious research in management studies, but it has the potential to challenge traditional norms and create more inclusive and diverse workplaces. By embracing glitter and other “unserious” elements, we can create a more positive and supportive work culture, promote self-care and self-expression, and foster a sense of camaraderie among employees. So, the next time you see someone wearing glitter to work, remember that it may be more than just a fashion statement – it could be a form of resistance and empowerment.
