Kia Motors Corporation, a leading global automotive brand, has once again proven its commitment to design excellence by winning five prestigious iF Design Awards. These awards, spanning a range of brand products, events, and communications strategies, are a testament to Kia’s innovative and forward-thinking approach to design.
The highlight of Kia’s success at the iF Design Awards was the coveted ‘Gold’ award for its latest electric vehicle, the Kia EV9. This recognition is a testament to Kia’s dedication to sustainable mobility and its efforts to lead the way in the electric vehicle market. The EV9’s sleek and futuristic design, combined with its advanced technology and eco-friendly features, has captured the hearts of both judges and consumers alike.
But the EV9 was not the only Kia product to receive recognition at the iF Design Awards. The Kia Carnival, a popular minivan known for its spaciousness and versatility, also received an iF Design Award in the ‘Product’ category. The Carnival’s bold and modern design, along with its practical features, has made it a hit among families and car enthusiasts alike.
In addition to its products, Kia’s events and communications strategies also received recognition at the iF Design Awards. The ‘Kia Art Car’ project, which showcases the brand’s collaboration with contemporary artists, was awarded in the ‘Event’ category. This project not only highlights Kia’s commitment to art and culture but also serves as a platform to showcase its design philosophy and creativity.
Kia’s ‘Brand Experience Space’ also received an iF Design Award in the ‘Communication’ category. This interactive space, which was designed to showcase the brand’s vision and values, provides visitors with an immersive experience that highlights Kia’s design and technological advancements. This award is a testament to Kia’s ability to effectively communicate its brand identity and engage with consumers through innovative design.
These five iF Design Awards are a testament to Kia’s commitment to design excellence and its ability to create products and experiences that resonate with consumers. It is also a reflection of the brand’s continuous efforts to push the boundaries of design and innovation, making it a leader in the automotive industry.
Peter Schreyer, President and Head of Design Management at Kia Motors Corporation, expressed his delight at the brand’s success at the iF Design Awards, stating, “These awards are a testament to Kia’s commitment to design excellence and our efforts to create products and experiences that go beyond expectations. We are honored to receive these prestigious awards and will continue to push the boundaries of design to deliver innovative and inspiring products to our customers.”
The iF Design Awards, organized by the International Forum Design GmbH, have been recognizing outstanding design achievements for over 60 years. This year, a total of 10,000 entries from 52 countries were evaluated by a panel of renowned design experts, making it a highly competitive event.
Kia’s success at the iF Design Awards is a testament to its global appeal and its ability to create products and experiences that resonate with consumers from different cultures and backgrounds. With its innovative and forward-thinking approach to design, Kia is setting new standards in the automotive industry and inspiring other brands to follow suit.
In conclusion, Kia’s five iF Design Awards, including the coveted ‘Gold’ award for the Kia EV9, are a testament to the brand’s commitment to design excellence and its ability to create products and experiences that go beyond expectations. With its innovative and sustainable approach to design, Kia is leading the way in the automotive industry and setting new standards for others to follow.